{"product_id":"button-down-shirt","title":"Button-Down Shirt","description":"\u003ch2\u003e🌵 Cowboy Cool with Italian Swagger 🌵\u003c\/h2\u003e\n\u003cp\u003eHere’s a sharp button-down from \u003cstrong\u003eMarlboro Classics Outdoor Collection\u003c\/strong\u003e, the line built for trail dust, porch sittin’, and nights under the wide-open sky. This beauty rides in with a rugged plaid—earthy tans, dusty reds, sun-baked gold, and saddle-brown tones, stitched up in soft but sturdy cotton.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003ebutton-down collar\u003c\/strong\u003e keeps it lookin’ sharp whether you’re ridin’ herd or ridin’ high at the bar. The \u003cstrong\u003ebias-cut chest pocket\u003c\/strong\u003e adds a stylish touch (and carries that little Marlboro Classics logo tab, as proud as a ranch brand on a steer). Long sleeves, adjustable cuffs, and clean lines give it that perfect balance of utility and Western flair. Tagged \u003cstrong\u003eLarge\u003c\/strong\u003e, it’s cut just right for a cowboy with room to move.\u003c\/p\u003e\n\u003ch2\u003eThe Marlboro Classics Story🐂\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eThe Marlboro Man\u003c\/strong\u003e may have started out as a cigarette ad, but by the mid-1980s the cowboy had leapt from the billboard straight into your closet. That’s when \u003cstrong\u003eMarlboro Classics\u003c\/strong\u003e was born—bringing all the grit, dust, and swagger of Americana into a full fashion line.\u003c\/p\u003e\n\u003cp\u003eBut here’s the kicker: it wasn’t born in Texas or Montana. Nope—this was an \u003cstrong\u003eItalian creation\u003c\/strong\u003e, designed and produced with European craftsmanship, but inspired by the wide-open American West. It’s a bit like the Spaghetti Westerns of the 1960s: somehow the Italians managed to capture \u003cstrong\u003ethe cowboy mythos\u003c\/strong\u003e so well, they gave it right back to America—bigger, bolder, and with more style than the originals. 🇮🇹🎬🤠\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eOutdoor Collection\u003c\/strong\u003e leaned hard into rugged durability and real-deal details: tough fabrics, practical cuts, gear made to look as sharp as it was strong. That’s why pieces like this shirt hold up so well today—they were built to last and built to tell a story.\u003c\/p\u003e\n\u003ch3\u003eFrom Marlboro Classics to MCS\u003c\/h3\u003e\n\u003cp\u003eIn the 2000s, Marlboro Classics rebranded as \u003cstrong\u003eMCS\u003c\/strong\u003e—dropping the direct tie to cigarettes but keeping the \u003cstrong\u003eWestern heritage look\u003c\/strong\u003e alive. Collectors know the originals with the \u003cstrong\u003eMarlboro branding\u003c\/strong\u003e carry that extra spark of authenticity, a real reminder of when cowboy cool was marketed worldwide and won.\u003c\/p\u003e\n\u003cp\u003eSo when you put on this shirt, you’re not just buttonin’ up some plaid cotton—you’re wearin’ a little slice of fashion history. It’s the \u003cstrong\u003eWild West\u003c\/strong\u003e, told through Italian eyes, stitched into a shirt that still looks sharp decades later.\u003c\/p\u003e\n\u003ch2\u003eKey Features 🤠\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eAuthentic \u003cstrong\u003eMarlboro Classics Outdoor Collection\u003c\/strong\u003e piece\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRugged plaid in dusty reds, tans, browns, and golds\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eButton-down collar\u003c\/strong\u003e – keeps things neat and tidy\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBias-cut chest pocket\u003c\/strong\u003e with logo tab\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLong sleeves with adjustable cuffs\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFabric: durable, soft cotton with vintage character\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eSize: \u003cstrong\u003eLarge\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMade during the \u003cstrong\u003eMarlboro Classics era\u003c\/strong\u003e (pre-MCS rebrand)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eA true blend of \u003cstrong\u003eAmerican cowboy spirit + Italian craftsmanship\u003c\/strong\u003e (think Spaghetti Westerns, but in a shirt)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Marlboro Classics","offers":[{"title":"Large","offer_id":58706517721437,"sku":"1681","price":39.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0821\/2411\/2221\/files\/IMG_4552.png?v=1759598359","url":"https:\/\/lassowear.com\/fi\/products\/button-down-shirt","provider":"Lasso – Vintage \u0026 Ranchwear","version":"1.0","type":"link"}