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Ginew

Ginew Gently Strikes Wild Rag

Ginew Gently Strikes Wild Rag

Regular price 69,00 €
Regular price Sale price 69,00 €
Sale Sold Out
Taxes included.

🪶 Native-Designed, All-American Soul

Now here’s a piece with stories stitched straight into the fabric. This Ginew + Addie Roanhorse collaboration is a whisper of heritage and a howl of freedom, all rolled up in soft, all-cotton glory. Printed in South Korea and sewn in the U.S.A., this beauty’s got the perfect generous 109 x 109 cm size to show off Addie’s breathtaking design in full swing.

Traditionally worn by cowboys and cowgirls to keep the dust down and the chill off, the wild rag’s been a trusty partner on the range for generations. These days, folks tie ’em up cowboy-style, knot ’em fancy for nights out, or hang ’em on the wall like fine art. Heck, there ain’t no wrong way to wear a story like this one.

🌾 About Ginew

Ginew (Gih-noo) is the first Native American-owned denim collection. This family business was founded by Dr. Amanda Bruegl – Oneida, Stockbridge-Munsee and Dr. Erik Brodt – Ojibwe.

Ginew stitches together ancestral pride, sustainability, and fierce independence by making small-batch, heirloom-quality garments (many in runs of 100 or less) always paying fair wages, favoring natural materials (cotton, wool, wax canvas), and refusing to choose profits over people or planet. 🌿 They partner with Native artists, share proceeds, and embed stories in every seam.

🎨 About the Artist — Addie Roanhorse

Addie Roanhorse is a multidisciplinary artist residing on the Osage Nation Reservation, a place rooted in artistic expression. The mother and daughter of artists, Roanhorse identifies as a conduit of history to future generations to protect and preserve Indigenous culture. As an artist, photographer, and graphic designer, much of her work crosses disciplines resulting in mixed media, murals, and textiles.

Roanhorse holds a Bachelor of Fine Arts in Visual Arts and Graphic Design. Early work can be seen at Santa Fe Indian Art Market, Osage Nation Foundation Pendleton Blanket, and the Momentary in Bentonville, AR. While working as the senior graphic designer for the Osage Nation, Roanhorse created culturally relevant branding and public health messages throughout the pandemic and served as interim director at the Osage Nation Museum. Most recently, her practice expanded into film when she was appointed by Chief Geoffrey Standing Bear as the Osage Nation Ambassador to Hollywood on a recent film. This work has placed Roanhorse at the forefront of groundbreaking Indigenous representation advancing in the entertainment industry today.

As an entrepreneur deeply committed to supporting Native artists, she owns the Big Rain Gallery in Pawhuska, OK. Big Rain Gallery is focused on providing and holding space for Native artists to tell their own stories.

🇺🇸 Materials & Details

  • Size: 43” x 43” = 109 x 109 cm

  • Fabric: 100% cotton

  • Designed by: Addie Roanhorse (Osage Nation)

  • Printed in: South Korea

  • Sewn in: Los Angeles, USA

  • Edition: Small-batch, artist-supported production

  • Giveback: A portion of every sale goes directly to the artist

✨ A perfect mix of Native Americana™ spirit, cowboy tradition, and creative fire — made for those who wear their stories proudly.

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